In 1996, Jefferson Krull came to a fork in his road. Always enamored by the business of show his heart was pushing him to explore his craft and dream career of making people laugh, while at the same time his mind (and wallet) were luring him to explore the possibility of riches that could be made trading the markets.
During his early trading days, illusion turned to disillusion as young Krull found himself working at firms that resembled the chop shops portrayed in the film "Boiler Room". These firms were prevalent on the street in the late 90's and early 2000's. Krull was often directed towards practices that didn't sit right with him.


Disenchanted, Krull decided to leave and turn his efforts to trying to help people have individual success on Wall Street. As his knowledge, prowess and analysis skills of the market grew stronger, he turned his focus to trading his own account. With the onset of the "Dot Com Boom" and the explosion of "Day Trading" firms, Krull fell in with a solid upstart firm. There he fortified his trading skills by working side-by-side with some of the best of the time.


Harnessing this new knowledge, Krull managed to increase his portfolio by 3000%. Then something else happened...


Krull noticed that if an investor bought a particular stock when he sold out of it, they were practically guaranteed to make money.


To test this practice, he even employed the help of other traders, using walkie talkies to communicate when he sold out of a stock, indicating that they should buy, a practice that prove profitable much more than not.


Shortly thereafter, with the onset of web blogging and YouTube, Krull began to document his "woes" for followers to see, this also allowed him to put his "show business" hat back on.


As a longtime champion of the solo day trader, Krull has been giving away his knowledge based on experience for free five years running now. With his unique eye towards market sentiment and its folly, Krull has built up a community of a few thousand interested market followers made of professional and wayward souls who want to "share in his misery" and "embrace the horror".


With the imminent re-launch of the HIT THE BID website and a new team of trusted partners, Jefferson Krull stands poised to take the HIT THE BID nation to its next natural level.